ASCD Compact and Annual Report
Client
ASCD Creative
Team
Art Direction and Design:
Reece Quiñones
Creative Direction:
Gary Bloom
Goal
This ASCD Annual Report Package offered more than our standard print piece that year. In 2006 ASCD convened a committee of education leaders to redefine what learning looks like. The result was The Whole Child Framework. This framework laid out the foundation that is now our core belief. We believe that every child should be healthy, safe, engaged, supported, and challenged. The association’s annual report was tucked into the back page of the report and the poster with the new Whole Child tenets were inserted into a pocket.
Projects Specs: Commissioned Report, Annual Report, Poster, and Envelope
